CAREER BRIEFING
Sarah Chaseling
Alliances & Partner Ecosystem GTM Growth Leader
Transforming strategic partnerships into measurable business growth.
What Makes Sarah Different
Most leaders sit in one quadrant.
Sarah operates at the intersection: technically credible enough to design the ecosystem, commercially rigorous enough to make it pay, and operationally disciplined enough to make it repeat.
Ecosystem Strategy × Market Impact
Turns ecosystem partnerships into sustainable revenue and market advantage.
Commercial Growth × Market Impact
Builds scalable growth engines that accelerate pipeline and conversion.
Ecosystem Strategy × Technology & Innovation
Aligns emerging technologies with business priorities to unlock new opportunities.
Commercial Growth × Technology & Innovation
Drives commercial adoption of innovation through structured GTM frameworks.
into Growth
Section 01 — The Impact
The Growth Engine
How strategy, partner ecosystems and execution combined to deliver results.
Technology growth starts with bold acquisition strategies
Innovation unlocks opportunities to grow and shape the future
Expansion is about building sustained value over time
Operational efficiency that creates space for growth and innovation
Section 02 — Career Journey
Five organisations.
One consistent operating thesis.
Select a chapter of the journey to expand the story, and see the impact.
The Story
Ecosystem Architect: Turning Alliances into Accelerated Growth
Sarah was brought in to elevate alliance marketing from a collection of partner activities into a strategic growth engine. By aligning KPMG's largest technology alliances with industry priorities, AI innovation and executive engagement, she built scalable go-to-market motions that accelerated market relevance and commercial outcomes. From launching new co-sell pathways and marketplace offerings to orchestrating firm-wide AI adoption programs, she created the connective tissue between technology ecosystems, business leadership and client demand. Her work transformed alliances into a catalyst for growth, innovation and market differentiation, helping position KPMG as a leader in the era of AI-enabled business transformation.
Impact You Can Measure
- 5,000+Employees engaged through AI Open House initiatives
- 70Innovation projects generated from ecosystem programs
- 8Strategic global technology alliances aligned to growth strategy
Recognition
“Sarah has a very strategic mind and a very deep understanding of Alliances, activation and GTM that she demonstrates on a daily basis.”
Section 03 — Sarah AI
Sarah AI.
The story behind the CV.
Curious about the person behind the CV? Ask about Sarah's career journey, executive experience, alliance expertise, AI and emerging technology perspectives, defining achievements, hard-earned lessons, and the principles that guide her decisions and leadership style.

Sarah AI
Career storyteller
Hi, I'm Sarah AI. Think of me as a career storyteller, experience guide and leadership conversation starter. You can ask me about Sarah's CV, career journey, alliance experience, leadership style, achievements, or what drives her professionally.
Try one of these
Section 04 — Awards & Recognition
Recognition is a by-product.
Impact is the story.
Moments that shaped the journey.
Section 05 — Download Centre
Let's continue the conversation.
Because the best opportunities often start with a conversation.